Artificial intelligence is rapidly transforming how film, television, and digital content are developed, produced, and delivered. This session explores how creators, studios, and production teams are integrating AI into real-world workflows across development, pre-visualization, production, post-production, marketing, and audience engagement. Panelists will examine how AI is being used to streamline processes, accelerate timelines, reduce costs, and unlock new creative possibilities for projects of all sizes. Through practical examples and case studies, attendees will gain insights into the tools, workflows, and implementation strategies shaping the future of content creation, as well as new opportunities for independent creators and smaller production companies.
Moderated by:
Director, Rivet Productions, LLC; Head of Virtual Production, USC’s School of Cinematic Arts
Bio +
Habib has been nominated for two Academy Awards and won two BAFTAs for his work on Twister and The Perfect Storm. Habib invented the Virtual Production System used by Jon Favreau on The Jungle Book and by Spielberg on Ready Player One. His film credits include Ant-Man and the Wasp Quantumania, Blade Runner 2049, Star Wars: Episode I- The Phantom Menace, Greyhound, and Star Trek: First Contact. He deploys AI and real-time techniques for film making and combines his experience in film and real time engines to bring their benefits to Virtual Production. His visual effects career included developing groundbreaking effects while at Industrial Light & Magic, Electronic Arts, and as Director of Visuals for XBox Publishing at Microsoft. He is on the executive board of the VFX Branch of the Academy of Motion Pictures Arts and Sciences, BAFTA, and a founding member of the Visual Effects Society. Habib is head of Virtual Production at USC’s School of Cinematic Arts and the George Méliès Endowed Chair in Visual Effects.